SingapoReimagine

About the Singapore Tourism Board

The Singapore Tourism Board (STB) is the lead development agency for tourism, one of Singapore’s key economic sectors. Together with industry partners and the community, we shape a dynamic Singapore tourism landscape. We bring the Passion Made Possible brand to life by differentiating Singapore as a vibrant destination that inspires people to share and deepen their passions.

About SingapoReimagine

SingapoReimagine (SRI) is an international campaign to rally local and global communities to reset and revive tourism, while building the anticipation for travel to Singapore. As travel gradually resumes, STB aims to reignite the passion to travel by showcasing how Singapore has reimagined itself through fresh and innovative experiences, while ensuring peace-of-mind for all travellers.


[1] Under Singapore’s Vaccinated Travel Framework, all travellers including Singapore Citizens and Permanent Residents arriving from all countries/regions can enter Singapore without quarantine, testing or entry approvals. For more detailed information, please visit https://safetravel.ica.gov.sg

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