Basboi further voiced his belief in Converse and its All Star Community, which will firmly present Indonesia in the international world and open opportunities at international scale.
“My hope for this campaign is that it can open up more windows for the international world to look at Indonesian talent and cultural products today, which are diverse and really great!”
Following the local campaign, the collaborative works will be featured as part of the Converse All Star Anthem: A collection of new and original music created by Converse All Stars and collaborators around the world, culminating in the brand’s latest global music track to be released this March.
Inspired by the creative notion of ‘unexpected connections’, the global All Star Anthem will mix diverse cultural beats, talent and musical influences in a single track created by All Stars around the world and produced by Brazilian icon Marcelo D2.
For more information about the collaboration and to listen to the track, please visit our IG account @converse_id and this link ConverseCreateNext_ID
