Converse Elevates Artists from Southeast Asia in Culturally Relevant Campaign To Inspire Creativity

About Converse

Converse Inc., based in Boston, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908 as a rubber-shoe company focussing on rubber shoes. Shortly after, the same rubber raw material was used in the manufacturing of tennis shoes.

In 1920, the company produced its first basketball shoes made from canvas called the “All Star”, referring to the balls buried in the field. At this moment, Converse is sold worldwide in more than 160 countries and had left a rich legacy of legendary footwears such as the Chuck Taylor All Star, Jack Purcell, Cons and Chuck Taylor All Star II which had their presence in numerous historical moments i history, music, urban art, and street skateboard across the world, as well as being considered as an iconic fashion and workmate.

Each Converse line has its own identity, style and customization, making it a brand that does not limit its fans. 

About Converse All Stars

The All Star Community serves as a global network connecting All Stars to each other and to Converse via digital and physical brand experiences, commissioned brand work, and formal mentor-ship opportunities. Our community is a vibrant collective inclusive of emerging creative activists from traditionally underrepresented communities across Style, Sport, Art, and Music related disciplines.

Converse strives to support individual All Stars from underrepresented groups through dedicated funding and mentor-ship, to bolster their portfolios, connections and advance their creative careers. By funding these projects and supporting via mentor-ship, Converse aims to both break cultural barriers by creating more access to opportunity in the creative fields and to accelerate the individual impact of these All Star community members.

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