In its 21 years in Indonesia, Starbucks continues to innovate and grow, and today Starbucks announced the opening of its 20th Reserve store in Indonesia, Starbucks Reserve Metropole.
Located on the ground floor of the Metropole Building, this beautiful store will welcome and serve coffee lovers starting from October 28, 2023, and is expected to be the “home” for the exquisite selection of coffee offered by Starbucks.
The store, which stands in a historic building, spans 410m2 with 159 seats, including one community table. With spacious indoor and outdoor areas, Starbucks Reserve Metropole will provide a third place feel for customers to enjoy time with family, friends, and colleagues.
“Starbucks Reserve Metropole Jakarta is an expression of our 21 years of dedication to providing a unique coffee experience for our customers. We are excited to provide a place where they can explore specialty coffees, interact with our talented coffee experts, and enhance their understanding of the world of coffee,” said Anthony McEvoy, Starbucks Coffee Leader, PT Sari Coffee Indonesia.
The Reserve Bar is predominantly gold in color, complemented by a painting of a coffee tree covered in gold columns that gives it a luxurious feel. The bar is also equipped with a variety of coffee serving equipment to deliver technical-quality coffee drinks with a difference, giving customers the opportunity to engage more deeply with the store’s Coffee Masters.
One of the special experiences at Starbucks Reserve is the Master Class offered by experienced baristas to customers who want to learn more about the world of coffee.
Starbucks began its journey over fifty years ago to make premium Arabica coffee accessible to all while fostering a culture of human connection. Starbucks Reserve is the company’s commitment to push even further, scouring the globe for the most exceptional beans while evolving the coffeehouse experience into something surprising and multi-sensory.
Apart from Jakarta, Reserve outlets are also present in various major cities in Indonesia, such as Yogyakarta, Bandung, Surabaya, Medan, Bogor, Depok, and Bali.