Coach isn’t just about bags anymore. One year after launching their first-ever restaurant in Jakarta, the American fashion powerhouse is cranking up the flavor—and the attitude. Say hello to thick-cut steaks, bold cocktails, and a sexy new coffee spot that brings New York street-corner cool to your caffeine fix.
Meat Us at the Steakhouse
You’ve heard of fashion-forward. Now try flavor-forward. Inspired by the legendary steakhouses of NYC, The Coach Restaurant is entering its second year with a serious upgrade: a steakhouse transformation that would make any meat lover weak in the knees.
We’re talking USDA Prime cuts—dry-aged for 35 days to get that rich, intense flavor and buttery texture that ruins you for supermarket sirloin forever. Highlights? The 28oz T-Bone, the beastly 35oz Porterhouse, and the 32oz Cowboy cut. Each one is grilled to perfection and served with sides that mean business—truffle cheese fries, creamed spinach, and artichokes, anyone?
And the sauces? House-made, of course. BBQ, béarnaise, mushroom truffle, and even a nod to old-school Americana with Heinz 57. Chef Gabriel Jamias is the man behind the meat, and he’s bringing steak swagger to Jakarta.
The Party: One Night. One Vibe. One Damn Good Time.
Circle your calendar. Saturday, May 31st. The Coach Restaurant is throwing an anniversary bash that promises to be part fine dining, part full send.
Kick off the night with an exclusive dinner (6:00 PM – 8:00 PM). For IDR 750,000++ you get a three-course set menu featuring heavy-hitters like the Lobster Roll, Shrimp Alla Vodka, New York Strip Steak, and the ridiculously indulgent Over The Top Sundae. Plus, every diner gets a free mini Coach fragrance—because nothing says “I eat well” like smelling expensive.
Then at 8:00 PM, the doors open and the party really starts. DJ sets from Jakarta’s coolest collectives, high-energy cocktails, late-night bites, and a drink-on-entry policy. Expect signature cocktails like the Coachmen’s Martini, Diamonds & Pearls, and Bonnie’s Gin Fizz. It’s going to be loud, stylish, and very, very Coach.
Coffee, But Make It Cool
In June, Coach is doubling down with the launch of The Coach Coffee Shop at Jakarta Premium Outlet. Think 170 square meters of chic New York vibes—wallpaper of the Big Apple, wooden seating, vertical gardens, and a mood that says “I woke up stylish.” The café sits inside the newest Coach Outlet store, making it the perfect pit stop for caffeine, people-watching, and some casual flexing.
