Aman Rosa Alpina is Back – and Sexier Than Ever

Reservations are open. The Dolomites just got seriously upgraded.

What do you get when one of the world’s most exclusive hotel brands takes over a legendary alpine retreat in the Italian mountains? You get Aman Rosa Alpina—the newest addition to your travel bucket list, launching this July. It’s the kind of place where Bond might hide out after saving the world. Or where you go to escape the world altogether.

Set in the ridiculously scenic village of San Cassiano—right in the heart of the UNESCO-protected Dolomites—this reimagined mountain hideaway is Aman’s next-level spin on luxury, design, and quiet cool.

The Look: Alpine Chic Meets 007

Aman didn’t just slap its name on the front door. They brought in star architect Jean-Michel Gathy to give the place a full-blown makeover. Think natural timber, black steel accents, stone walls, and a dramatic double-height lobby with a custom bar inspired by Rosa Alpina’s old-school piano lounge. Yes, it’s sexy. Yes, there’s a view of snow-capped peaks from almost every angle. And yes, you’re going to feel like a boss.

The Stay: Sleek Suites & Private Chalets

All the rooms and suites have been redesigned, and two 150-square-meter Aman Suites have been added—big enough to entertain or just stretch out in luxury. Looking for something more private? The revamped Chalet Zeno now fits four people in total style. It’s not just a room—it’s your alpine man-cave.

We’re talking Italian grill, a chill all-day lounge for cocktails and tea, a breakfast room with live cooking, and—wait for it—a cigar and spirits lounge for your evening wind-down. There’s also a private wine library for tastings with an expert. And just when you thought it couldn’t get better, there’s a Japanese restaurant on the way for winter.

The Wellness: Spa Like a Gladiator

Aman Rosa Alpina doesn’t mess around when it comes to relaxing. Three pools (indoor and outdoor), a Jacuzzi, signature treatments, and a full Aman Spa inspired by the healing power of the Dolomites. Come in stressed, leave like a Roman god.

The Perks: Movies, Mountains & Mountain Cabins

There’s a Ski Lounge with heated boot racks (obviously), game rooms for kids and grown-ups (respect), three private cinemas, and even private mountaintop cabins for off-grid lunch with your own chef. Hike, ski, chill. Repeat.

The Backstory: Legacy Meets Legend

Aman’s head honcho Vlad Doronin calls this a “meaningful chapter” for the brand—and you can tell it’s personal. His long-standing friendship with the Pizzinini family (who’ve run Rosa Alpina for generations) makes this more than just a real estate upgrade. It’s a passing of the torch, wrapped in exclusivity and good taste.

Your Mission: Book It

You know the drill. You want fresh air, five-star luxury, and a little something no one else on Instagram has done yet. Book now at aman.com or drop a line to [email protected]. Just don’t tell everyone. We’d like to keep this one between us.

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