The Billionaire Burger: Where Haute Cuisine Meets High-End Grooming

In a culinary-meets-lifestyle collaboration that redefines indulgence, Bobby’s Burgers, Privy Dharmawangsa, and Marco’s Chop Shop have come together to present a gastronomic experience with a refined twist—the Billionaire Burger.

Launched on April 25, 2025, at ASTHA District 8, this limited-edition burger is anything but ordinary. Crafted using 100% dry-aged Tomahawk, crowned with decadent truffle brie and artisanal cheese, and served on a golden-hued brioche bun, the Billionaire Burger is a tribute to elevated taste and modern luxury. Priced at IDR 888,000, it offers a steakhouse-level indulgence in the form of a handheld masterpiece.

What sets this offering apart, however, is its partnership with Marco’s Chop Shop, Indonesia’s foremost destination for premium men’s grooming. As an exclusive part of the campaign, each purchase of the Billionaire Burger includes a Royal Grooming voucher worth IDR 900,000++, redeemable across all Marco’s locations in Jakarta, Tangerang, and Bali.

Renowned for its tagline “It’s More Than A Haircut,” Marco’s Chop Shop delivers an elevated grooming experience, combining precision, aesthetics, and relaxation. With 16 outlets and a clientele that values excellence and refinement, the brand has redefined the modern barbershop as a sanctuary of style for the discerning gentleman.

This collaboration is a celebration of taste—both culinary and personal. Whether you’re indulging in a one-of-a-kind burger or enjoying a bespoke grooming session, the message is clear: luxury is in the details, and you deserve the finest.

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